<p/><br></br><p><b> About the Book </b></p></br></br>This book focuses on the powerful implications of culturally-conditioned mental constructs in the East and West, which guides western professionals from different fields to react appropriately in the Chinese business context.<p/><br></br><p><b> Book Synopsis </b></p></br></br><p>A Chinese intercultural expert Tianwa (Tina) Li helps you decode the dynamic Chinese business culture from the inside and from a Western perspective. She puts her adopted country forward as an example of a nation that has managed to find its own way of working pragmatically with the Chinese - not kowtowing to them, but finding ways to collaborate that are realistic. </p><p>This book is rich with real-life examples, and insights into language, including many Chinese proverbs; differences between Chinese and Western philosophies; a brilliant summary of Chinese history, and an exploration of issues of truth, trust, leadership and how to persuade and sell to the Chinese.</p><p>Buy this book if you want to rise to the China Challenge!' </p><p> </p>
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