Msgm 10! - (Hardcover)
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<p/><br></br><p><b> Book Synopsis </b></p></br></br><b>This is the first official monograph dedicated to MSGM, one of Italy's most internationally acclaimed fashion brands and greatest success stories from the past decade.</b> <p/>Founded in Milan in 2009 by Massimo Giorgetti, MSGM proved capable of interpreting the latest trends in an original and kaleidoscopic manner, with a vocation for anything that is current and immediate and an ability to reinterpret the past through a modern language as well as to read and anticipate the future. <p/>This volume traces the history of the brand over the last ten years, following an instinctive, nonconventional flow, true to its DNA. <p/>Moments from Massimo's private life and his passions and inspirations are intertwined with the main photographic narrative, with striking full-page visuals from the brand's most acclaimed shows, campaigns, setups, and collaborations with the worlds of art and music. <p/>A conversation between the creative director and journalist Charlie Porter complements this journey into MSGM's saturated universe, making <i>MSGM 10!</i> a must-have reference for all fashion enthusiasts.<p/><br></br><p><b> About the Author </b></p></br></br><b>Charlie Porter </b>has become a leading voice in fashion, documenting the industry in his former title as menswear critic for the <i>Financial Times</i>. Porter currently holds a position on a selection of panels for both Newgen Men and Fashion East.
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