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It’s prime time! Lock in your eye makeup look for 12 hours of crease-proof wear while hydrating your lids with e.l.f.’s best-selling Putty Eye Primer. This is your makeup bag’s overachiever: use it to add depth and dimension to your lid, create an even base, color-correct, intensify bright eyeshadow, or wear it alone for a tint of subtle, matte color. The putty’s unique, velvety formula easily swipes over your lid, gripping your makeup and creating a smooth canvas to do your thing. Available in a range of universal shades.<br /><br />Why e.l.f. loves:<br />• Unique creamy formula<br />• Tint of subtle matte color<br />• 12 hours of smudge-proof wear time<br />• Delivers a boost of hydration to your eyelids <br />• Infused with Squalane to balance and moisturize skin<br />• Can be worn alone or under eyeshadow to rev up intensity<br />• Grips makeup for smooth application <br />• Available in a range of shades ideal for all skin tones<br /><br /><br />Key Ingredients: <br />• Squalane - Balances and moisturizes skin<br /><br /><br />Choose the perfect shade for your desired end look:<br />• White - intensifies brightness<br />• Cream - adds depth & color corrects<br />• Rose - adds depth & color corrects<br />• Sand - adds depth<br />• Clay - adds depth & helps create a smoky effect<br />• Black - adds depth & dimension, and helps create a smoky effect<br /><br /><br />All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone. All skincare is also free from sulfates.<br /><br />Proud to be 100% vegan and cruelty-free, worldwide. Because kindness is chic.<br />
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